Resources
HELP WITH YOUR
CLINIC’S MARKETING.
Guides and templates for researching your market, planning campaigns and writing clinic content.
13 results
Guide
How to measure treatment trend velocity
Check how fast interest in a treatment is changing before planning a campaign.
Guide
How to find gaps in competitor clinic content
Compare competitor posts with the questions your patients ask, and find topics that need a better explanation.
Template
A clinic content calendar, from question to campaign
Download a calendar and campaign brief, with an example covering four social channels.
Guide
How patient questions shape English and Arabic clinic content
Write for the questions people ask in each language, then review the wording in the finished post or video.
Worked example
Inside a clinic report: the research and the content plan
A sample Dubai report with the calculations, research limits and a suggested campaign.
Campaign example
Skin booster education
Explain the difference between treatment terms.
Campaign example
Inside a facial visit
Walk patients through the visit and the questions they can ask.
Campaign example
Your first laser appointment
Answer first-visit questions before the appointment.
Campaign example
The first hair consultation
Make the first consultation understandable.
Campaign example
Polynucleotides, explained
Explain what the term means.
Campaign example
Skin health: what to ask
Help patients prepare for a skin consultation.
Campaign example
Lip treatment terminology
Explain treatment terms that people still ask about, even as interest falls.
Campaign example
Wedding season skin questions
Help patients discuss skin care before an event.